The quality of Singaporean advertising have greatly improved over the years. The advertisements have become more creative and artistic in capturing the public attention. And how important that is these days as Singaporeans have become more savvy and thus more discerning of products and the image they portray.
Perhaps the television commercial that got the most Singaporeans talking about is the one from MOCCA. MOCCA is MediaCorp's platform for classified advertising and online communities in Singapore. ('MOCCA' stands for MediaCorp Online Communities and Classified Advertising.) The commercial features a faux advertisement of a bodybuilder guy trying to sell his house.
It's a real amusing commercial that really stays in your mind. A good commercial is one that gets positive popularity for the product.
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